Rio and Sochi Olympic Games are about to drive up your cable TV bill
TUESDAY, 07 JUNE 2011 10:49
BY EVAN WEINER
NEWJERSEYNEWSROOM.COM
THE BUSINESS AND POLITICS OF SPORTS
http://www.newjerseynewsroom.com/professional/rio-and-sochi-olympic-games-are-about-to-drive-up-your-cable-tv-bill
The groveling has started.
American media giants are genuflecting in front of International Olympic Committee chief Jacques Rogge and his associates in Lausanne, Switzerland begging them to take their billions of dollars so they can win the television and multiple platform video rights to the 2014 Winter Olympics in Sochi, Russia and the 2016 Rio Summer Games.
The media brigade trying to win Rogge and his colleagues hearts are going to raise cable rates if they land the Olympic rights. Someone will have to pay billions for the two week corporate bazaar that happens to feature some sports events.
The IOC wants four billion dollars for the rights which means cable and satellite subscribers will be paying more on their monthly bill because whoever wins the rights will pass the bill onto consumers — whether they watch the games or not on cable TV.
Powerful people including heads of state and those who head up media companies became putty when it comes to business dealings with the International Olympic Committee. In 2009, President Barack Obama was criticized for being unable to move IOC delegates in Copenhagen and landing the 2016 Summer Games for Chicago. The noise crowd (media pundits and Republican operatives) was thoroughly unprepared in the criticism in that they did not know how the IOC works, they just saw Tony Blair lobbying the IOC while he was England's Prime Minister and secure the 2012 Summer Games for London or that Vladimir Putin's bended knee routine helped Sochi, Russia's chances for the 2014 Winter Games.
Sochi got the Games.
Because of Blair, heads of states had to go before the IOC and beg for either the Winter or Summer Games.
The International Olympic Committee, a group that somehow has "earned" permanent observer status at the United Nations, one of two entities with permanent observer status. The Vatican also has permanent observer status. But the International Olympic Committee is not a sovereign state, it just acts like one and powerful people allow them to act like a sovereign state.
Local politicians have created slush funds or have raised taxes to pay down the debt incurred by building huge sports complexes for a two week sporting orgy that has left financial messes behind. American television network executives have filled IOC coffers with billions of dollars, and American corporations have thrown billions to put their logo next to the Olympic rings. Canada changed laws protecting Olympic sponsorship during the lead up to the 2010 Vancouver Games.
The Olympic aura is just too strong for political and business leaders who are attracted to the five interlocking rings like a magnet.
The International Olympic Committee spited women softball players globally by dropping the sport because the Americans women were too good and the IOC could not get Major League Baseball to shut down the season, like the National Hockey League does, and send baseball’s very best players to the Olympics.
The National Hockey League may not send players to compete in the 2014 Sochi Games which might infuriate Rogge and his associates. They want professionals, not amateurs in their little sports orgy. Professionals can be used for cross promotional opportunities and are worth more money to the IOC — money is the IOC's only concern — than unknowns.
At present, the International Softball Federation is trying to figure out how to get the sport reinstated in the 2016 or 2020 Games. One suggestion was to move some of the Summer events indoors to create a bigger winter event but the games must go on in the winter on snow and ice. The International Softball Federation is trying to negotiate in a political maze.
Women softball players only chance on the world stage has been ended because Rogge and his IOC delegates are mad at Major League baseball Commissioner Bud Selig, MLB owners and the former Executive Director of the Major League Baseball Players Association Don Fehr for not seeing it the IOC's way. Selig, the owners and the players just think their little endeavor, Major League Baseball, is more important than
Meanwhile, the IOC which loves to lecture the world about human rights has barred a women's only event from the 2012 Summer Games — softball — because Rogge and his cohorts are still angry with Major League Baseball for not including top players in an ersatz competition for an Olympic Gold Medal in baseball. The IOC awarded the 2008 Summer Games to China despite China's appalling human rights record.
The IOC leaned on the United States Congress to make Major League Baseball change drug policies that were collectively bargained to suit Olympics needs. The IOC didn’t care if baseball players were taking banned substances and some of those banned substances were legal in a number of players home countries like the Dominican Republic and Mexico; the IOC was bigger than Major League Baseball and flexed the group’s collective muscle.
Major League Baseball and the Major League Players Association have separated from the Olympics. Major League Baseball created the "World Baseball Classic", an event that will feature 28 countries in March 2013.
There seems to be just one organization that intimidates the IOC: FIFA, the governing body of football (soccer). Football’s World Cup is a much bigger event than any Olympics, and the IOC knows that. FIFA calls the shots in football, not the IOC.
The Walt Disney Company's ESPN, Comcast's NBCUniversal and Rupert Murdoch's News Corp. United States media rights fees from a network TV-cable TV-multiple media platform funds a significant part of the Olympics. In 2010, General Electric's NBC unit lost millions on the two-week event. Yet like sailors on leave, TV executives feel the need to cozy up with their billions to Rogge and his crowd.
There are few global entities with the arrogance of the IOC.
The IOC has a pattern of corruption unmatched by any sports organization in the world. Salt Lake City, Utah won the rights for the 2002 Winter Olympics by bribing various International Olympic Committee delegates.
New York and New Jersey residents should feel very fortunate that London, England won the 2012 Summer Olympics bid. London taxpayers will be on the hook for millions of pounds to cover cost overruns for venues built specifically for the Games. A decade following the Sydney, Australia Games, venues used for the event are being maintained by taxpayers. Greece spent 5 percent of its gross domestic product monies on the 2006 Athens Games. It took 30 years to pay down the debt on the 1976 Montreal Olympics with all sorts of taxes, including a 17 cent per pack cigarette tax, being assessed for decades long after the closing ceremonies at Montreal's Olympic Stadium. The main stadium for the Beijing Games in 2008 is gone.
Despite all the evidence that the Olympics traveling show is a financial fiasco for host cities and now American TV networks, cities are still going after the Games. There is a question whether Annecy, France has the appropriate funding to remain in the running in the last month leading up to an IOC decision on the 2018 Winter Olympics site. That is the lasting Olympic legacy. A taxpayer draining two-week corporate bazaar that features a few athletic events and cable/satellite TV subscribers facing rising rates because someone has to pay for the television rights for the Games.
Evan Weiner, the winner of the United States Sports Academy's 2010 Ronald Reagan Media Award, is an author, radio-TV commentator and speaker on "The Politics of Sports Business." His book, "The Business and Politics of Sports, Second Edition" is available at bickley.com, Barnes and Noble or amazonkindle.
Evan Weiner is a television and radio commentator, a columnist and an author as well as a college lecturer.
Showing posts with label 2004 Athens Olympics. Show all posts
Showing posts with label 2004 Athens Olympics. Show all posts
Tuesday, June 7, 2011
Thursday, December 17, 2009
Did the 2004 Athens Olympics Contribute to the Greece Financial Meltdown?
http://www.examiner.com/x-3926-Business-of-Sports-Examiner~y2009m12d17-Did-the-2004-Athens-Olympics-contribute-to-the-Greece-financial-meltdown#
Did the 2004 Athens Olympics contribute to the Greece financial meltdown?
By Evan Weiner
December 17, 2009
Is the International Olympic Committee to blame for the December decline in the Euro? It may not be that much of a stretch to blame the International Olympic Committee demands on Greece to make certain that the 2004 Athens Olympics opened on time with state of the art facilities which in turn cost Greece taxpayers’ billions upon billions of dollars.
Greece is still paying for the Olympics and the Olympics may have partially helped nudged Greece into a financial abyss that is causing trouble for Europe and the euro. Greece may not be able to borrow any more money to pay down the country’s debts, some of which can directly be traced to overspending on the 2004 Athens Olympics.
Greece has not exhibited much discipline in spending over the years. Greece won the 2004 Olympic bid in 1997 and the project was in immediate trouble. Construction of the facilities and infrastructure was slow and costs mounted. Costs soared and Greece was on the hook for the billions of euros or dollars or pounds or whatever other currency you could name.
Greece could be insolvent and join Iceland, Dubai and Ireland as major financial trouble spots which gives the European Union a major problem. The EU wants a concrete plan of action from Greece officials that will reduce government spending and debt. Some of that debt is 2004 Athens Olympics related. Greece is also reeling from decisions by various credit agencies to downgrade the country’s financial ratings.
There seems to be a spillover which is dragging down the Euro to new December lows. The European currency has fallen to about a $1.44 US as of December 17 and is about seven cents down in the month of December.
The 2004 Athens Olympics is not the only financial burden on the Greece’s government but it certainly has not helped the Greece’s bottom line. The International Olympic Committee promises the world to host cities and it usually ends up in a bad financial experience for host cities such as Montreal, Sydney, Athens, Turin and the same thing is happening right now in Vancouver, Canada who host of the 2010 Winter Olympics, and in London, England, the host of the 2012 Summer Olympics.
In the United States, General Electric’s NBCUniversal division could lose as much as $200 million (US) because advertiser revenues are not going into the Vancouver Olympics telecasts.
The Olympics experience has become a money pit. Most people going after the Olympics know that the International Olympic Committee is a scourge but cities still throw themselves at the IOC’s feet hoping to get chosen. The lure seems to be nothing more than let’s feel good about hosting the event and that we will get some positive publicity out of the event that might eventually draw tourists to the city.
Remember how the Republicans and Conservatives in the United States mocked President Barack Obama when Chicago did not receive the nod from the International Olympic Committee to host the 2016 Games after Obama went to Copenhagen, Denmark to speak before the IOC? Remember how American radio talk show hosts were gleeful that Obama failed to get the Games and how America failed.
Needless to say the politicians and the noise crowd were really ignorant of the whole Olympics process and how it really is a drag on countries and local and provincial governments. The noise and ignorance radio carnival barkers crowd, led by Rush Limbaugh, didn’t bother to do any homework and see how tax rates in Montreal and Quebec rose between 1976 and 2006 to pay off the 1976 Montreal summer games.
The Montreal Games ended up costing about one billion dollars US. But that was nothing compared to what happened in Athens. The radio know-it-alls failed to notice just how much money the 2004 Athens games cost. But the Obama is failed carried the day for the know-it-alls on crow on radio daily.
Did Greece spend 10 billion euros or more on the Games? The true answer may never be determined. Whatever was spent, Greece lost billions of euros on the two week sports event. By 2008, 21 of the 22 venues built for the 2004 Games were unused and were in various state of disrepair yet Greece taxpayers were paying for some sort of maintenance at the venues and that too was very costly. It seems that the Olympics did very little for Athens and Greece and that 10 billion euro expenditure was a waste and probably in some way has led to Greece’s financial meltdown.
Of course people will scoff at that notion but that money spent on the Olympic venues could have been used elsewhere. Tennessee Governor Phil Bredesen in 1997 as Nashville mayor admitted that a supermarket was worth far more than a stadium or an arena in terms of economic impact. But Bredesen wanted to change Nashville’s image and make it a major league town complete with a National Football League team that would play on Monday Night Football and show off the Nashville Skyline and either a National Basketball Association or a National Hockey League team.
Bredesen wanted Nashville to be known for something even though it was the “country music capital of the world” and Bob Dylan put out an album called “Nashville Skyline” in 1969. Nashville spent hundreds of millions of dollars for the right to be a “big league” town and has an NFL team, the Tennessee Titans and an NHL team, the Nashville Predators.
It is a much smaller comparison, building a stadium or an arena with taxpayers’ money when put up against an Olympics which requires 22 or so venues but Bredesen’s point is well worth examining.
A supermarket that is open 24 hours a day, seven days a week employs three full shifts plus weekend shifts and employs far more people than a stadium and/or an arena. The people who work in the supermarket live in the community and spend their paychecks at other businesses in that community. A stadium is used just a handful of times a year, a football stadium might operate only 10 days a year and employee a handful of part time employees. A team might have an office in the stadium, but the team does not employee as many people as a supermarket, Yes players get paid large sums of money and taxes are collected on the salaries but players don’t live in the community surrounding a stadium and don’t shop in the area. Wealthy athletes live in gated communities somewhere else.
A baseball stadium could be used 90 days a year but that still leaves about 275 days with no event. An arena might get 200 days of use but none of the sports venues are open virtually everyday of the year. Having 22 venues unused is not financially feasible yet that is what is happening with Olympic facilities after the circus leaves town.
Even if some of the 21 unused Greece facilities come back on line, it is highly unlikely that the Greek government can ever reclaim the public investment money on the buildings.
Athens did get a new airport and new transportation system out of the Olympics and walkways in the historical areas. However Greece would have built that infrastructure eventually but all has not been well with the construction.
Greece doesn’t even have a real handle on just how much was spent on the non Olympic venues in the “infrastructure” category. The Olympics cost is a drop in the bucket compared with the Greece debt which is about $300 billion euro but the Greek economy was faltering long before the global market collapsed in September 2008.
The 2004 Olympic experience certainly did not help. Yet even with all of the evidence, cities continue to go after the Olympics and there is a list of cities wanting the 2018 Winter Games as Annecy, France, Munich, Germany and PyeongChang, South Korea are bidding for the right to hold the competition. Italy wants the 2020 Summer Games and will decide whether Rome or Venice is the best city for the country’s bid next April.
Meanwhile, economists and sports business experts really need to examine what affect the 2004 Athens Games had on Greece’s debt and how those Olympics bills are dragging down the euro.
evanjweiner@yahoo.com
Did the 2004 Athens Olympics contribute to the Greece financial meltdown?
By Evan Weiner
December 17, 2009
Is the International Olympic Committee to blame for the December decline in the Euro? It may not be that much of a stretch to blame the International Olympic Committee demands on Greece to make certain that the 2004 Athens Olympics opened on time with state of the art facilities which in turn cost Greece taxpayers’ billions upon billions of dollars.
Greece is still paying for the Olympics and the Olympics may have partially helped nudged Greece into a financial abyss that is causing trouble for Europe and the euro. Greece may not be able to borrow any more money to pay down the country’s debts, some of which can directly be traced to overspending on the 2004 Athens Olympics.
Greece has not exhibited much discipline in spending over the years. Greece won the 2004 Olympic bid in 1997 and the project was in immediate trouble. Construction of the facilities and infrastructure was slow and costs mounted. Costs soared and Greece was on the hook for the billions of euros or dollars or pounds or whatever other currency you could name.
Greece could be insolvent and join Iceland, Dubai and Ireland as major financial trouble spots which gives the European Union a major problem. The EU wants a concrete plan of action from Greece officials that will reduce government spending and debt. Some of that debt is 2004 Athens Olympics related. Greece is also reeling from decisions by various credit agencies to downgrade the country’s financial ratings.
There seems to be a spillover which is dragging down the Euro to new December lows. The European currency has fallen to about a $1.44 US as of December 17 and is about seven cents down in the month of December.
The 2004 Athens Olympics is not the only financial burden on the Greece’s government but it certainly has not helped the Greece’s bottom line. The International Olympic Committee promises the world to host cities and it usually ends up in a bad financial experience for host cities such as Montreal, Sydney, Athens, Turin and the same thing is happening right now in Vancouver, Canada who host of the 2010 Winter Olympics, and in London, England, the host of the 2012 Summer Olympics.
In the United States, General Electric’s NBCUniversal division could lose as much as $200 million (US) because advertiser revenues are not going into the Vancouver Olympics telecasts.
The Olympics experience has become a money pit. Most people going after the Olympics know that the International Olympic Committee is a scourge but cities still throw themselves at the IOC’s feet hoping to get chosen. The lure seems to be nothing more than let’s feel good about hosting the event and that we will get some positive publicity out of the event that might eventually draw tourists to the city.
Remember how the Republicans and Conservatives in the United States mocked President Barack Obama when Chicago did not receive the nod from the International Olympic Committee to host the 2016 Games after Obama went to Copenhagen, Denmark to speak before the IOC? Remember how American radio talk show hosts were gleeful that Obama failed to get the Games and how America failed.
Needless to say the politicians and the noise crowd were really ignorant of the whole Olympics process and how it really is a drag on countries and local and provincial governments. The noise and ignorance radio carnival barkers crowd, led by Rush Limbaugh, didn’t bother to do any homework and see how tax rates in Montreal and Quebec rose between 1976 and 2006 to pay off the 1976 Montreal summer games.
The Montreal Games ended up costing about one billion dollars US. But that was nothing compared to what happened in Athens. The radio know-it-alls failed to notice just how much money the 2004 Athens games cost. But the Obama is failed carried the day for the know-it-alls on crow on radio daily.
Did Greece spend 10 billion euros or more on the Games? The true answer may never be determined. Whatever was spent, Greece lost billions of euros on the two week sports event. By 2008, 21 of the 22 venues built for the 2004 Games were unused and were in various state of disrepair yet Greece taxpayers were paying for some sort of maintenance at the venues and that too was very costly. It seems that the Olympics did very little for Athens and Greece and that 10 billion euro expenditure was a waste and probably in some way has led to Greece’s financial meltdown.
Of course people will scoff at that notion but that money spent on the Olympic venues could have been used elsewhere. Tennessee Governor Phil Bredesen in 1997 as Nashville mayor admitted that a supermarket was worth far more than a stadium or an arena in terms of economic impact. But Bredesen wanted to change Nashville’s image and make it a major league town complete with a National Football League team that would play on Monday Night Football and show off the Nashville Skyline and either a National Basketball Association or a National Hockey League team.
Bredesen wanted Nashville to be known for something even though it was the “country music capital of the world” and Bob Dylan put out an album called “Nashville Skyline” in 1969. Nashville spent hundreds of millions of dollars for the right to be a “big league” town and has an NFL team, the Tennessee Titans and an NHL team, the Nashville Predators.
It is a much smaller comparison, building a stadium or an arena with taxpayers’ money when put up against an Olympics which requires 22 or so venues but Bredesen’s point is well worth examining.
A supermarket that is open 24 hours a day, seven days a week employs three full shifts plus weekend shifts and employs far more people than a stadium and/or an arena. The people who work in the supermarket live in the community and spend their paychecks at other businesses in that community. A stadium is used just a handful of times a year, a football stadium might operate only 10 days a year and employee a handful of part time employees. A team might have an office in the stadium, but the team does not employee as many people as a supermarket, Yes players get paid large sums of money and taxes are collected on the salaries but players don’t live in the community surrounding a stadium and don’t shop in the area. Wealthy athletes live in gated communities somewhere else.
A baseball stadium could be used 90 days a year but that still leaves about 275 days with no event. An arena might get 200 days of use but none of the sports venues are open virtually everyday of the year. Having 22 venues unused is not financially feasible yet that is what is happening with Olympic facilities after the circus leaves town.
Even if some of the 21 unused Greece facilities come back on line, it is highly unlikely that the Greek government can ever reclaim the public investment money on the buildings.
Athens did get a new airport and new transportation system out of the Olympics and walkways in the historical areas. However Greece would have built that infrastructure eventually but all has not been well with the construction.
Greece doesn’t even have a real handle on just how much was spent on the non Olympic venues in the “infrastructure” category. The Olympics cost is a drop in the bucket compared with the Greece debt which is about $300 billion euro but the Greek economy was faltering long before the global market collapsed in September 2008.
The 2004 Olympic experience certainly did not help. Yet even with all of the evidence, cities continue to go after the Olympics and there is a list of cities wanting the 2018 Winter Games as Annecy, France, Munich, Germany and PyeongChang, South Korea are bidding for the right to hold the competition. Italy wants the 2020 Summer Games and will decide whether Rome or Venice is the best city for the country’s bid next April.
Meanwhile, economists and sports business experts really need to examine what affect the 2004 Athens Games had on Greece’s debt and how those Olympics bills are dragging down the euro.
evanjweiner@yahoo.com
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2004 Athens Olympics,
european spoirts,
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